IME 24-25 Shirt Design
Services
Graphic Design
Visual Identity
Location
Chicago, IL
Year
2024 - 2025
info
The final design includes a set of horns, representing DePaul’s mascot, DIBS the Blue Demon, and chips that reference “Blue Chips,” the term we use for key questions and learning moments in the program. The final design reflects not just our program’s identity, but also the creative and collaborative process behind it.
overview
For the 2024–2025 DePaul IME (Integrated Marketing Education) Honors Program, I designed the official class shirt and logo. This project spanned about two months and involved extensive collaboration and iteration, with over 20 initial sketches and design concepts created and shared among everyone to gather feedback at every stage. My goal was to create something that felt meaningful, cohesive, and representative of our year-long experience together.
